INTRODUCTION
Imagine handing a client a beautifully branded notepad crisp logo at the top, clean writing surface, and a paper feel that just screams quality.
Now here’s the problem:
Most businesses choose the wrong paper, making their notepads feel cheap, flimsy, or just meh. When that happens, your brand doesn’t benefit it actually loses credibility.
What most business owners don’t realise is this:
👉 The paper you choose makes or breaks your notepad’s impact.
And if you make the wrong choice, your competitors will notice.
But here’s the good news…
By the end of this blog, you’ll know exactly what paper to use for making notepads that look premium and represent your brand with confidence.
Best Paper for Notepads What Works and Why
When we talk about notepad paper, we focus on:
- Weight (gsm)
- Finish (texture)
- Brightness (whiteness)
- Coating (if any)
✅ Recommended Options
| Paper Type | Weight (GSM) | Best For | Why It Works |
|---|---|---|---|
| Standard Bond Paper | 70–90gsm | Everyday notepads | Lightweight, affordable |
| Premium Uncoated Paper | 90–120gsm | Professional/business notepads | Feels solid, writes well |
| Recycled Paper | 80–100gsm | Eco-friendly brands | Sustainable & tactile |
| Coloured or Tinted Paper | 80–100gsm | Creative/marketing pads | Visual appeal |
| Linen/Textured Paper | 100–120gsm | Luxury stationery | Premium look & feel |
👉 Note: 80–120gsm is the most common range used for business notepads in the UK.
Key Questions People Ask About Notepad Paper
1. What paper weight is best for notepads?
For a premium feel, choose 90–120gsm. Anything under 80gsm feels cheap; over 120gsm becomes too thick and hard to tear.
2. Should notepad paper be coated?
Usually no coated paper is slippery, harder to write on, and adds unnecessary cost.
3. Is recycled paper good for notepads?
Yes if eco-friendly branding matters to you. Recycled stocks give a textured, authentic feel.
4. What paper size should I choose?
A5 and A6 are popular; A4 works if you want larger writing space.
5. Does paper brightness matter?
Yes brighter paper makes writing pop (and feels sharper).
Why Paper Choice Matters
Features
- Weight (gsm) determines thickness
- Texture affects writeability
- Brightness influences readability
Advantages
- Premium feel enhances brand perception
- Easy writing boosts usability
- High brightness increases visibility
Benefits
- Higher engagement with your notepad
- Better brand recall
- Greater perceived value
💡 Authority insight: People subconsciously associate thicker paper with more trustworthy brands.
5 Mistakes to Avoid When Choosing Notepad Paper
🚫 Using ultra-thin paper feels cheap
🚫 Choosing glossy/coated stocks hard to write on
🚫 Ignoring brand consistency breaks your visual identity
🚫 Not testing paper samples first
🚫 Overcomplicating paper finishes (less is more)
📌 Pro tip: Always order a sample before you print a whole batch.
How to Choose the Right Paper for Your Notepads
✔ Decide your purpose business, promo, or premium gifting
✔ Set your budget (higher gsm = higher cost)
✔ Consider brand perception (premium = thicker/textured stocks)
✔ Choose a writing-friendly surface (uncoated is best)
✔ Match your brand colours and logo style
When in doubt, go with 90–120gsm uncoated premium paper it’s the most versatile and professional choice.
👉 Professional print options here:
Custom Notepad Printing
Real-World Use Cases & Expert Tip
Case #1: Professional Services (Solicitors, Accountants)
👉 100gsm uncoated paper creates a trustworthy touch.
Case #2: Creative Agencies
👉 Slightly textured or tinted paper boosts character.
Case #3: Eco-Conscious Businesses
👉 Recycled stocks strengthen your sustainability message.
Expert tip: Ask your printer for a paper swatch booklet before ordering nothing beats a feel test.
Before vs After (The Transformation)
Before:
Cheap, flimsy notepads with low engagement.
After:
Premium, branded notepads that feel right and get used daily.
The difference?
👉 Quality paper that matches your brand.
👉 Ready to print professional notepads that make your brand unforgettable?
Contact Social Media Max today for expert advice and premium paper options don’t let your stationery fall flat.
Your brand deserves better and your competitors are already there.