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What Is T-Shirt Print Called? (Complete Guide to Printing Methods in 2026)

INTRODUCTION

You want custom shirts.

But then someone asks:

“What printing method would you like?”

And suddenly you realise you don’t actually know what t-shirt printing is called.

Here’s the twist:

There isn’t just one name.

What most business owners don’t realise is that “t-shirt printing” is an umbrella term covering several different professional methods and each one affects:

  • Durability
  • Cost
  • Quality
  • Brand perception

Choose the wrong one, and your shirts may crack, fade, or look cheap.

Let’s break it down clearly and simply.

What Is T-Shirt Print Called?

T-shirt printing is generally called garment printing or apparel printing.

However, the specific name depends on the technique used.

The most common types are:

  1. Screen Printing
  2. DTG (Direct to Garment)
  3. DTF (Direct to Film)
  4. Heat Transfer Vinyl (HTV)
  5. Sublimation Printing
  6. Embroidery (technically stitching, not printing)

Each has different advantages.

Key Questions People Ask

1️⃣ What is printing on shirts called?

It’s commonly referred to as:

  • T-shirt printing
  • Custom garment printing
  • Apparel decoration
  • Logo printing on shirts

Professionally, printers may specify the exact method (e.g., “screen printed tee”).

2️⃣ What is the most common t-shirt printing method?

Screen printing is the most widely used.

Why?

  • Durable
  • Vibrant colours
  • Cost-effective for bulk
  • Professional finish

It has been the industry standard for decades.

3️⃣ What is DTG printing?

DTG (Direct to Garment) printing uses specialised inkjet technology to print directly onto fabric.

Best for:

  • Detailed designs
  • Full-colour artwork
  • Small orders

However, durability can vary depending on fabric and curing.

4️⃣ What is DTF printing?

DTF (Direct to Film) prints designs onto a transfer film, which is then heat pressed onto the shirt.

It offers:

  • Strong durability
  • Flexible print
  • Great colour vibrancy

It’s quickly becoming a popular alternative to screen printing.

Comparison of T-Shirt Printing Methods

MethodBest ForDurabilityCostDetail Level
Screen PrintingBulk ordersHighLow (bulk)Medium
DTGSmall runsMediumHigherHigh
DTFVersatile useHighMediumHigh
HTVNames/numbersMediumMediumSimple
SublimationPolyesterHighMediumHigh

5 Benefits

  • Choosing the right method → Prevents cracking and fading
  • Understanding print types → Avoids overspending
  • Matching design to technique → Improves visual impact
  • Selecting durable options → Reduces customer complaints
  • Professional finish → Builds brand credibility

The method you choose reflects your brand quality.

The #1 Mistake Businesses Make

They treat all t-shirt printing as the same.

But here’s what most don’t realise:

A £2 saving per shirt can cost you hundreds in lost repeat customers if prints peel or fade.

Quality printing builds trust.

Cheap printing builds regret.

How to Choose the Right T-Shirt Print

Ask yourself:

✔ Is this for resale or promotion?
✔ Will the shirt be washed often?
✔ Is the design detailed or simple?
✔ Is it a small batch or bulk order?

Quick guidance:

  • Bulk business uniforms → Screen printing
  • Detailed artwork → DTG or DTF
  • Sports numbers → HTV
  • Polyester sportswear → Sublimation

Choose strategically not randomly.

Final Thoughts

T-shirt print is generally called garment printing, but the real answer depends on the method.

The best printing method depends on your:

  • Budget
  • Design complexity
  • Quantity
  • Brand positioning

Before: Confusion about terminology.
After: Clear understanding of printing methods and how they impact your business.

Because the name isn’t just technical it determines the outcome.

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