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How to Run a Full Technical SEO Audit 10 Steps for a Healthier Website (Secrets Your Competitors Don’t Want You to Know)

INTRODUCTION

Your website might look perfect…
but Google could hate it.

Slow pages.
Broken links.
Hidden errors.

And here’s the scary part:
You won’t see them but Google will.

What most business owners don’t realise is that even a beautiful website can be invisible to search engines.

Meanwhile your competitors are quietly fixing these problems and climbing past you.

Let’s change that.

What Is a Technical SEO Audit?

A technical SEO audit is a full health check of your website.

It looks at:

  • How Google crawls your site
  • How fast your pages load
  • How secure your website is
  • Whether your content can even be indexed

Think of it like a medical scan for your website.

No guessing.
Only data.

Why Technical SEO Decides Who Wins Google

Google doesn’t rank the best design.
It ranks the best-performing website.

If your site is slow, broken, or confusing, Google will quietly push it down.

This is why Social Media Max Technical SEO Services start every campaign with a full audit.

The 10-Step Technical SEO Audit Checklist

1. Check Crawlability

Can Google access your pages?

Fix:

  • Robots.txt
  • Noindex tags
  • Blocked URLs

2. Inspect Indexing

Make sure the right pages appear in Google.

Use:

  • Google Search Console
  • Sitemap checks

3. Fix Broken Links

404 errors destroy SEO and trust.

4. Improve Page Speed

Slow sites lose rankings and customers.

Use:

  • Core Web Vitals
  • Image optimisation
  • Caching

5. Mobile-Friendliness

Google is mobile-first.

No mobile optimisation = lost traffic.

6. HTTPS & Security

Google prefers secure websites.

7. Check Duplicate Content

Google hates repeated pages.

8. Fix Redirect Chains

Too many redirects slow crawling.

9. Schema & Structured Data

Boost visibility with rich snippets.

10. Review Site Architecture

Bad structure = lost rankings.

5 Benefits & Pain Points

  • Faster website → Fewer lost visitors
  • Better crawling → More pages indexed
  • Improved UX → Higher conversions
  • Clean code → Higher Google trust
  • Better rankings → More leads

The #1 mistake?
Most businesses never run audits.

Why DIY Audits Usually Fail

They:

  • Use free tools
  • Ignore critical errors
  • Don’t know what to fix first
  • Miss ranking killers

This is why Social Media Max SEO audits consistently outperform DIY checks.

Final Thoughts + Call to Action

Before a technical SEO audit:
Invisible website.

After a technical SEO audit:
Fast. Healthy. Google-friendly.

👉 Ready to grow your business with SEO that actually works? Contact Social Media Max today.
Don’t wait your competitors won’t.

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Based in West Yorkshire, Social Media Max offers affordable printing and digital marketing solutions for small businesses. From eye-catching business cards and flyers to effective social media campaigns, we help you boost your brand visibility and drive real results.

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