How Do I Track and Measure the Performance of PLA?
Tracking and measuring the performRunning Product Listing Ads (PLAs) is a great way to drive sales, but if you’re not tracking performance, you’re wasting money. Without proper measurement, you won’t know what’s working and what’s draining your budget. In this guide, we’ll walk you through the best ways to track, analyze, and optimize your PLA campaigns for maximum ROI. 1. Use Google Ads Performance Reports Google Ads provides detailed insights into your PLA campaigns. Key metrics to track include: Regularly monitoring these metrics can help optimize your ads for better results. 📌 Need help setting up Google Ads tracking? Visit our Website Development page to learn more! 2. Leverage Google Analytics for Deeper Insights Google Analytics allows you to track how users interact with your site after clicking on a PLA. By setting up E-commerce Tracking, you can measure: For expert SEO and website optimization to reduce bounce rates, check out our SEO services. 3. Track Return on Ad Spend (ROAS) ROAS = Total Revenue / Ad Spend This metric tells you if your PLA investment is profitable. If your ROAS is too low, it may indicate: To improve conversion rates, consider effective ad copywriting—we can help with that! Explore our Content Writing services. 4. Monitor Shopping Insights in Google Merchant Center Google Merchant Center provides product-level insights, helping you: A well-optimized product feed ensures your ads rank higher and attract the right buyers. 5. A/B Testing for Continuous Improvement Testing different images, titles, and descriptions can significantly impact performance. Try: Final Thoughts Tracking and measuring PLA performance is crucial for success. Using Google Ads, Analytics, Merchant Center, and ROAS tracking, you can optimize your strategy for better results. 🚀 Need expert help with PLAs? Contact Social Media Max today! We specialize in Google Ads, SEO, and paid advertising to help you maximize your ad spend. 📞 Call us at 0161 399 3517 or email Syed_66@hotmail.com for a free consultation!
What Is the Impact of Product Images in PLA Campaigns?
Product images are the first thing shoppers notice in Product Listing Ads (PLAs). They determine whether a user clicks on your ad or scrolls past it. High-quality, optimized images can significantly improve click-through rates (CTR), lower ad costs, and boost conversions. In this blog, we’ll explore how images impact PLA performance and how you can use them to drive better results. 1. First Impressions Matter When users search for products on Google Shopping, they are presented with multiple ads from different sellers. The most visually appealing image often gets the first click. A well-optimized image builds trust and encourages potential buyers to engage with your ad. 📌 Want to improve your Google Ads performance? Check out our Website Development services for expert help! 2. The Role of Image Quality in Click-Through Rates (CTR) Google prioritizes high-quality images in PLA rankings. Poor image quality can lead to: Optimizing your images ensures better ad placements and higher engagement rates. 🚀 Need SEO optimization for better CTR? Check out our SEO services. 3. Background & Lifestyle Images in PLAs Google recommends plain white backgrounds, but adding lifestyle images can also improve conversions. Using a mix of these images can help you stand out from competitors. 📸 Need compelling ad creatives? Explore our Content Writing services for persuasive product descriptions! 4. Image Optimization for PLA Campaigns To ensure Google ranks your images higher, follow these best practices: ✅ Use high-resolution images (at least 800×800 pixels)✅ Avoid watermarks, promotional text, or logos✅ Optimize file size to improve loading speed✅ Name image files with relevant keywords (e.g., “best-running-shoes.jpg” instead of “image123.jpg”) Optimized images improve ad visibility and increase conversions. 5. A/B Testing Images for Better Results Testing different images can help identify the best-performing visuals for your PLA campaign. Try: Regular A/B testing ensures your ads are continuously improving. 📌 Want to enhance your Google Shopping Ads? Learn more about Paid Ads for expert campaign strategies. Final Thoughts Your product images are one of the biggest factors affecting the success of your PLA campaigns. Investing in high-quality, optimized visuals can boost CTR, improve ad rankings, and increase conversions. 🚀 Looking to maximize your Google Ads performance? Contact Social Media Max today! Our experts can help you optimize your product listings, Google Ads, and SEO strategy. 📞 Call us at 0161 399 3517 or email Syed_66@hotmail.com for a free consultation!
How Can I Improve My Product Feed for PLA?
Product Listing Ads (PLAs) are a powerful way to increase sales and visibility for eCommerce businesses. But to get the best results, you need a well-optimized product feed. A poorly structured feed can lead to low impressions, poor rankings, and wasted ad spend. In this guide, we’ll cover the best practices to optimize your Google Shopping product feed and ensure higher CTRs and conversions. 1. Use High-Quality Product Titles Your product title is one of the most important factors in Google Shopping rankings. A well-crafted title should: ✅ Include primary keywords (e.g., “Men’s Running Shoes – Nike Air Zoom Pegasus”)✅ Be concise and descriptive✅ Use brand names if applicable✅ Mention key features (color, size, material) For example, instead of:❌ Shoes for Running Try:✅ Nike Air Zoom Pegasus 39 – Men’s Running Shoes, Black, Size 10 A well-structured title increases click-through rates (CTR) and helps your ad show up for relevant searches. 📌 Need help with Google Shopping optimization? Check out our SEO Services for expert assistance! 2. Optimize Product Descriptions Your product descriptions should be clear, informative, and optimized with relevant keywords. Best Practices for Descriptions: ✔ Highlight key features (e.g., material, benefits, specifications)✔ Use bullet points for readability✔ Avoid keyword stuffing (keep it natural)✔ Answer common customer questions Google analyzes descriptions when ranking your products. A detailed, engaging description improves your PLA performance. 🚀 Need high-converting content? Explore our Content Writing Services for expert-crafted descriptions. 3. Improve Product Images Images drive engagement and affect ad performance. Google prefers: ✅ High-resolution images (at least 800×800 pixels)✅ A clean, white background✅ Multiple angles✅ No watermarks or promotional text A poor-quality image can lead to low CTRs and lost sales. Make sure your images are clear, eye-catching, and professional. 📸 Want better ad creatives? Our Website Development Services can help! 4. Use Google’s Product Categories Correctly Google has over 6,000 product categories, and choosing the right one is essential for visibility. A well-categorized product helps Google understand your listings better, leading to higher placements in search results. 5. Optimize GTIN, MPN, and Brand Data Google requires accurate product identifiers to improve ranking. 🚀 Need help setting up your product feed? Our Local SEO Services can enhance your Google Shopping performance! 6. Set Competitive Pricing Pricing plays a major role in how Google ranks PLAs. If your prices are too high, your ads may not perform well. ✅ Monitor competitor pricing✅ Use dynamic pricing strategies✅ Highlight discounts and offers Google also considers shipping costs, so ensure your shipping rates are competitive to attract more buyers. 7. Ensure Proper Stock Availability Google penalizes products that are out of stock. To avoid losing ad placements: ✔ Sync your inventory with Google Merchant Center✔ Use automated inventory updates✔ Remove out-of-stock products from the feed An updated product feed ensures your ads are always active and running smoothly. 🚀 Want to maximize conversions? Learn about our Paid Ads Services for expert ad strategies! 8. A/B Test Different Product Variants If you sell multiple variants of a product (e.g., different colors or sizes), test which ones perform best. Regular A/B testing helps identify the most effective product listings for your ads. Final Thoughts A well-optimized product feed is the backbone of a successful PLA campaign. By improving titles, descriptions, images, pricing, and stock availability, you can: ✅ Increase visibility in Google Shopping✅ Boost click-through rates (CTR)✅ Improve conversions and lower CPC 🚀 Need help optimizing your PLA campaigns? Contact Social Media Max today! We specialize in Google Ads, SEO, and digital marketing strategies to help businesses grow online. 📞 Call us at 0161 399 3517 or email Syed_66@hotmail.com for expert advice!
How Do I Choose the Right Keywords for PLAs?
Product Listing Ads (PLAs) play a crucial role in Google Shopping campaigns, helping businesses attract high-intent buyers. But unlike traditional Google Search Ads, PLAs don’t rely on manual keyword targeting. Instead, Google analyzes product feed data to determine when and where your ads appear. So, how can you ensure your products rank for the right searches? The answer lies in strategic keyword optimization. This guide will help you choose and optimize the best keywords for PLAs, driving higher visibility, better conversions, and improved ROI. 1. Focus on High-Intent Keywords When optimizing your product feed, prioritize keywords that indicate purchase intent. These keywords help Google match your ads with customers who are ready to buy. Best High-Intent Keyword Examples: ✅ Buy Nike Air Zoom Pegasus 39✅ Men’s running shoes size 10 sale✅ Best deals on wireless headphones Avoid generic or informational keywords like:❌ What are the best running shoes?❌ How to clean wireless headphones? Pro Tip: If you need help with Google Ads and keyword research, check out our SEO Services for expert assistance! 2. Optimize Product Titles with Target Keywords Your product title is one of the most important elements Google uses to determine PLA relevance. A well-structured title should include: ✔ Primary keywords (brand + product type)✔ Attributes (color, size, material)✔ Modifiers (best, sale, discount) For example:✅ Nike Air Zoom Pegasus 39 – Men’s Running Shoes, Black, Size 10 This structure improves search ranking and increases click-through rates (CTR). 🚀 Need help optimizing product titles? Our Website Development Services can assist you! 3. Use Long-Tail Keywords for Better Targeting Long-tail keywords have lower competition and higher conversion rates. These keywords match specific user intent and improve ad performance. Examples of Long-Tail Keywords for PLAs: ✅ Buy Samsung Galaxy Buds 2 Pro Noise Cancelling Earbuds✅ Women’s lightweight hiking shoes size 7 waterproof By integrating long-tail keywords into your product titles and descriptions, you can improve PLA targeting and reduce ad spend wastage. 4. Leverage Negative Keywords to Filter Irrelevant Traffic Since Google Shopping automatically matches your products with searches, you need to use negative keywords to avoid irrelevant clicks. Examples of Negative Keywords for PLAs: 🚫 Cheap (if you sell premium products)🚫 Free (if you don’t offer free products)🚫 DIY (if you sell finished products, not parts) Adding negative keywords ensures your ads appear only for relevant, high-intent searches, improving conversion rates and ROI. 🔎 Need help with Google Ads optimization? Check out our Paid Ads Services for expert strategies! 5. Optimize Product Descriptions with Relevant Keywords Your product description plays a key role in how Google categorizes your listing. It should be: ✔ Clear, engaging, and keyword-rich✔ Detailed, highlighting key product features✔ Structured with bullet points for readability Optimized Product Description Example: ❌ Bad: “Great running shoes. Buy now.”✅ Good: “Nike Air Zoom Pegasus 39 is a top-rated men’s running shoe with lightweight cushioning, breathable mesh upper, and responsive Zoom Air technology. Perfect for daily running and long-distance training.” 🚀 Need expert-written content? Explore our Content Writing Services for high-converting descriptions! 6. Monitor and Adjust Keywords with Performance Data Once your PLA campaign is running, regularly analyze performance metrics to refine your keyword strategy. Key Metrics to Track: 📊 Impressions: Are your products appearing in search results?📊 Click-Through Rate (CTR): Are users clicking on your ads?📊 Conversion Rate: Are clicks turning into sales? Use Google Merchant Center and Google Ads reports to identify underperforming keywords and make necessary adjustments. Final Thoughts Choosing the right PLA keywords is essential for driving more traffic, better conversions, and a higher return on investment (ROI). ✅ Use high-intent and long-tail keywords✅ Optimize product titles and descriptions✅ Leverage negative keywords to refine targeting✅ Continuously track and improve keyword performance 🚀 Need help with Google Shopping optimization? Contact Social Media Max today! Our team specializes in Google Ads, SEO, and digital marketing strategies to help businesses grow. 📞 Call us at 0161 399 3517 or email Syed_66@hotmail.com for expert assistance!
What Are the Key Factors in PLA Success?
Product Listing Ads (PLAs) are a powerful tool for eCommerce businesses, allowing them to showcase products directly on Google Shopping. However, success in PLA campaigns doesn’t come automatically. To achieve higher visibility, better conversions, and maximum ROI, businesses must optimize key elements of their campaigns. In this guide, we’ll explore the most important factors that determine PLA success and how you can leverage them to improve your Google Shopping Ads performance. 1. High-Quality Product Feed Optimization Your product feed is the foundation of PLA success. Since Google doesn’t use keywords to match ads manually, it relies on the product feed data to determine when and where your ads appear. Key Elements of an Optimized Product Feed: ✔ Accurate and descriptive product titles✔ High-resolution product images✔ Clear and concise product descriptions✔ Correct pricing and availability information✔ Properly categorized products 🚀 Need help with Google Shopping feed optimization? Check out our SEO Services for expert guidance! 2. Well-Structured Product Titles A well-optimized product title can significantly impact ad performance. Since Google prioritizes product titles in search rankings, they should include: ✅ Brand Name✅ Product Type✅ Key Attributes (Color, Size, Material, etc.) Example of an Optimized Title:✅ Nike Air Zoom Pegasus 39 – Men’s Running Shoes, Black, Size 10 By structuring your titles strategically, you can improve search match quality and increase click-through rates (CTR). 🔎 Learn more about website development and ad optimization with our Google Ads Services! 3. High-Quality Product Images Images play a huge role in PLA performance. Since Google Shopping ads are visual, high-quality images can increase engagement and conversions. Best Practices for PLA Images: ✔ Use high-resolution, professional images✔ Ensure a clean white background✔ Showcase multiple angles of the product✔ Avoid text, watermarks, or promotional overlays 📸 Need engaging product visuals? Our Content Writing Services can help create compelling descriptions and SEO-optimized content for your store! 4. Competitive Pricing Strategy Pricing is a major factor in PLA performance. If your competitors are offering the same product at a lower price, they are more likely to win the click and conversion. How to Optimize Your Pricing Strategy: ✔ Monitor competitor prices regularly✔ Offer discounts and promotional deals✔ Use Google Merchant Center’s pricing insights tool 💰 Need help optimizing Google Shopping ads? Check out our Paid Ads Services for expert ad management! 5. Effective Bidding Strategy Your bidding strategy determines how often and where your PLAs appear. Google Ads offers multiple bidding strategies, but choosing the right one depends on your goals. Best Bidding Strategies for PLAs: ✔ Manual CPC – Gives full control over bid adjustments✔ Enhanced CPC – Automatically adjusts bids for better conversions✔ Maximize Clicks – Focuses on driving high traffic✔ Target ROAS (Return on Ad Spend) – Optimizes for profitability 📈 Want to maximize your ad budget? Our Pay-Per-Click (PPC) Services can help you run high-performing campaigns! 6. Smart Use of Negative Keywords Since Google Shopping ads don’t use manual keywords, negative keywords are essential for filtering irrelevant traffic. Examples of Negative Keywords for PLAs: 🚫 Cheap (if you sell premium products)🚫 Free (if you don’t offer free products)🚫 DIY (if you sell finished products, not parts) Using negative keywords improves ad targeting, reduces wasted ad spend, and boosts ROI. 7. Optimized Product Descriptions Your product descriptions should be clear, informative, and keyword-rich. Google scans descriptions to determine relevance, so they must include: ✔ Key product features✔ Benefits of the product✔ Relevant keywords (but avoid keyword stuffing!) 🚀 Need help crafting SEO-friendly product descriptions? Our Content Writing Services can help you create high-converting listings! 8. Regular Performance Tracking & Adjustments Tracking PLA performance is crucial for continuous improvement. Regularly analyze: 📊 Impressions – Are your products getting enough visibility?📊 Click-Through Rate (CTR) – Are shoppers clicking your ads?📊 Conversion Rate – Are clicks turning into sales?📊 Return on Ad Spend (ROAS) – Is your campaign profitable? Use Google Merchant Center & Google Ads reports to refine your bidding, feed optimization, and keyword strategies. Final Thoughts To succeed with Product Listing Ads (PLAs), you need to optimize every element of your campaign. ✅ Ensure a well-structured product feed✅ Optimize titles, images, and descriptions✅ Use competitive pricing and bidding strategies✅ Leverage negative keywords to filter bad traffic✅ Continuously track and improve campaign performance 🚀 Want to maximize your Google Shopping Ads? Contact Social Media Max today! Our team specializes in Google Ads, SEO, and eCommerce marketing to help businesses scale. 📞 Call us at 0161 399 3517 or email Syed_66@hotmail.com for expert assistance!
How Do I Optimize Product Listing Ads for Better Performance?
If you’re running an eCommerce business, you already know that Product Listing Ads (PLAs) are a game-changer for driving high-intent traffic to your store. However, just setting up a PLA campaign isn’t enough. To maximize conversions, visibility, and ROI, you need strategic optimization. In this guide, we’ll break down the best practices to ensure your Google Shopping Ads perform at their peak! 1. Optimize Your Product Feed for Accuracy Your product feed is the backbone of a successful PLA campaign. Google Shopping doesn’t use manual keywords, so the quality of your product data determines how well your ads perform. Key Product Feed Optimization Tips: ✔ Write clear, keyword-rich product titles✔ Use high-resolution product images✔ Provide accurate descriptions✔ Ensure correct pricing and availability✔ Categorize products properly 🚀 Need help with Google Shopping Feed Optimization? Check out our SEO Services for expert guidance! 2. Craft High-Converting Product Titles Your product title is one of the most critical elements for Google Shopping rankings. Since Google matches search queries to product titles, structuring them correctly is key. ✅ Best Title Format:[Brand] + [Product Type] + [Key Attribute] + [Size/Color] ✔ Nike Air Zoom Pegasus 39 – Men’s Running Shoes, Black, Size 10✔ Apple MacBook Air M2, 13-inch, 256GB SSD – Space Gray 🔎 Learn more about website optimization with our Google Ads Services! 3. Use High-Quality Product Images Since PLAs are visual ads, your product images must stand out to attract maximum clicks. 📸 Best Practices for PLA Images:✔ Use high-resolution, professional images✔ Ensure a clean white background✔ Showcase multiple product angles✔ Avoid watermarks, logos, or text overlays 📷 Need eye-catching visuals? Our Content Writing Services also help with product descriptions and engaging ad copy! 4. Implement a Competitive Pricing Strategy Google Shopping Ads are highly competitive, and pricing plays a big role in performance. If your competitors offer lower prices, your ads may struggle to get clicks. How to Stay Competitive: ✔ Monitor competitor pricing regularly✔ Offer time-sensitive discounts✔ Use Google Merchant Center’s pricing insights 💰 Need help running paid ad campaigns? Check out our Google Ads Services! 5. Optimize Bidding Strategy for Maximum ROI Your bidding strategy directly impacts how often and where your PLAs appear. Google offers multiple bidding options, but choosing the right one depends on your advertising goals. Best PLA Bidding Strategies: ✔ Manual CPC – Full control over bid adjustments✔ Enhanced CPC – Automated bidding for better conversions✔ Maximize Clicks – Focus on getting more traffic✔ Target ROAS (Return on Ad Spend) – Optimize bids for higher profitability 📈 Want expert bidding management? Our Pay-Per-Click (PPC) Services ensure maximum return on investment! 6. Use Negative Keywords to Filter Unwanted Traffic Since Google Shopping Ads don’t allow manual keyword targeting, negative keywords help eliminate irrelevant searches and save ad budget. 🚫 Examples of Negative Keywords for PLAs: ✅ Filtering unqualified traffic leads to better ad performance and higher conversion rates! 7. Optimize Product Descriptions for Conversions Your product description should be:✔ Keyword-rich (but natural)✔ Informative and engaging✔ Easy to read 📢 Want help writing SEO-friendly product descriptions? Our Content Writing Services create high-converting copy for your store! 8. Track Performance and Make Data-Driven Adjustments 🔍 Regularly monitor:📊 Impressions – Are your products visible?📊 CTR (Click-Through Rate) – Are shoppers clicking on your ads?📊 Conversion Rate – Are clicks turning into sales?📊 ROAS (Return on Ad Spend) – Is your campaign profitable? ✅ Make adjustments based on data to continuously improve results. Final Thoughts Optimizing Product Listing Ads (PLAs) requires a data-driven approach. Follow these best practices to maximize your Google Shopping performance: ✔ Optimize product feeds and titles✔ Use high-quality product images✔ Ensure competitive pricing✔ Refine bidding strategies✔ Use negative keywords effectively✔ Track and adjust campaign performance 🚀 Want to take your Google Shopping Ads to the next level? Contact Social Media Max today! Our team specializes in Google Ads, SEO, and eCommerce marketing to help businesses grow. 📞 Call 0161 399 3517 or email Syed_66@hotmail.com for expert assistance!
How Does PLA Differ from Google Ads Search Campaigns?
When it comes to advertising on Google, you might have heard of Product Listing Ads (PLAs) and Google Ads Search Campaigns. Both can help grow your business, but they work in completely different ways. If you’re unsure which one is right for you, let’s break it down in a simple and engaging way! What Are Product Listing Ads (PLAs)? PLAs—also called Google Shopping Ads—are the visual ads you see at the top of Google when searching for a product. Instead of just text, they display an image, price, and store name, making them highly effective for online shopping. These ads are automatically matched to user searches based on your product feed, not keywords. If you’re running an eCommerce store, PLAs can bring in high-intent shoppers who are ready to buy. What Are Google Ads Search Campaigns? Search campaigns, on the other hand, are text-based ads that appear when someone searches for specific keywords. Businesses bid on keywords to control where and when their ads show up. These are ideal for service-based businesses, lead generation, and businesses looking to target competitor keywords. Since there are no images involved, your ad copy plays a crucial role in grabbing attention and driving clicks. Key Differences Between PLAs and Search Ads Which One Should You Use? If you’re selling physical products, PLAs are a must-have! They grab attention, increase conversions, and work great for online stores. If you’re offering a service or want to generate leads, Google Search Ads can help you target specific customer searches. The best strategy? Use both together for maximum results! Want expert help with your campaigns? Our Google Ads Management Services can help you optimize your ads and get better ROI. Whether you need Paid Ads, Local SEO, or SEO Services, we’ve got your back. 📞 Call us at 0161 399 3517 or email Syed_66@hotmail.com to start boosting your Google Ads performance today!
How Do I Set Up Product Listing Ads for My Store?
If you run an online store, Product Listing Ads (PLAs) are a must-have to increase your sales. These ads appear at the top of Google Search and Google Shopping with product images, prices, and store names, making them highly effective for attracting shoppers. If you’re wondering how to set them up, don’t worry—I’ve got you covered! Step 1: Create a Google Merchant Center Account The first step in running PLAs is to set up a Google Merchant Center account. This is where you’ll upload your product details so Google can display them in shopping ads. Go to Google Merchant Center and sign up with your business information. Step 2: Set Up Your Product Feed Your product feed is a file that contains all the details of your products, including: You can upload this manually or connect your store via an app if you’re using Shopify, WooCommerce, or BigCommerce. Google will use this feed to create your shopping ads. Step 3: Link Google Merchant Center to Google Ads To start running PLAs, you need to link your Google Merchant Center with your Google Ads account. Simply: Now, your product data is ready for ad creation! Step 4: Create a Shopping Campaign in Google Ads Go to Google Ads and click on New Campaign. Select Sales as your goal and choose Shopping Campaign. Then: Step 5: Optimize Your Product Titles and Descriptions Google pulls your product info directly from your product feed, so optimizing it is key to better performance. Follow these tips:✅ Use clear, keyword-rich product titles✅ Write engaging, informative descriptions✅ Make sure your images are high-quality✅ Add pricing and promotions to attract clicks Step 6: Track and Improve Performance Once your PLAs are live, you’ll want to track performance through Google Ads. Monitor:📊 Click-through rate (CTR)📊 Conversion rate📊 Cost-per-click (CPC) If your results are low, consider adjusting your bid strategy, improving product images, or enhancing product titles. Want expert help setting up your Product Listing Ads? We offer Google Ads Management Services to help you get better ROI. Need SEO, Local SEO, or Paid Ads? We’ve got you covered! 📞 Call us at 0161 399 3517 or email Syed_66@hotmail.com to boost your store’s visibility today! 🚀
What Are Product Listing Ads (PLAs)?
If you run an online store, Product Listing Ads (PLAs) are a must-have to increase your sales. These ads appear at the top of Google Search and Google Shopping with product images, prices, and store names, making them highly effective for attracting shoppers. If you’re wondering how to set them up, don’t worry—I’ve got you covered! Step 1: Create a Google Merchant Center Account The first step in running PLAs is to set up a Google Merchant Center account. This is where you’ll upload your product details so Google can display them in shopping ads. Go to Google Merchant Center and sign up with your business information. Step 2: Set Up Your Product Feed Your product feed is a file that contains all the details of your products, including: You can upload this manually or connect your store via an app if you’re using Shopify, WooCommerce, or BigCommerce. Google will use this feed to create your shopping ads. Step 3: Link Google Merchant Center to Google Ads To start running PLAs, you need to link your Google Merchant Center with your Google Ads account. Simply: Now, your product data is ready for ad creation! Step 4: Create a Shopping Campaign in Google Ads Go to Google Ads and click on New Campaign. Select Sales as your goal and choose Shopping Campaign. Then: Step 5: Optimize Your Product Titles and Descriptions Google pulls your product info directly from your product feed, so optimizing it is key to better performance. Follow these tips:✅ Use clear, keyword-rich product titles✅ Write engaging, informative descriptions✅ Make sure your images are high-quality✅ Add pricing and promotions to attract clicks Step 6: Track and Improve Performance Once your PLAs are live, you’ll want to track performance through Google Ads. Monitor:📊 Click-through rate (CTR)📊 Conversion rate📊 Cost-per-click (CPC) If your results are low, consider adjusting your bid strategy, improving product images, or enhancing product titles. Want expert help setting up your Product Listing Ads? We offer Google Ads Management Services to help you get better ROI. Need SEO, Local SEO, or Paid Ads? We’ve got you covered! 📞 Call us at 0161 399 3517 or email Syed_66@hotmail.com to boost your store’s visibility today!